Behind the Blog: Nice to Meet You! I’m Amber.

Hello & welcome to my blog! For my first post, I wanted to share how I found my passion in skincare and what led to me first creating an instagram dedicated to it, and now a blog.


I started my love affair with skin care many years ago. I had always been that lucky teenager that could get away with just washing my face with water and somehow still have clear skin (that is no longer the case, unfortunately). However, I still enjoyed doing skincare routines because it offered me a way to relax after a long day at school and take some time for myself.

Prior to starting university in Fall 2018, I took a gap year. It was during this time that I started to dig deeper into skincare, trying more products and creating lengthier, more varied routines. I tried many, many products – some that worked, some that didn’t. I started to gain a better grasp on different skin types and problems and how to treat them. Family and friends started to turn to me for skincare advice on a regular basis.


It wasn’t until the end of my first semester of college that I decided to take my passion for skincare and channel it into a creative outlet: a “skincare” instagram. I’d been posting some routines and hauls on my personal page, as well as following a few other skincare pages, but I was never able to delve as deeply into it as I wanted to. While some friends were interested, others blew it off or found it annoying.

One day, in the midst of finals (in hindsight, maybe not the best time to start a new creative venture), I started my skincare page: @amberskincarediary . I started taking photos, following and engaging with other skincare bloggers and learning even more about skincare. I quickly fell in love with the welcoming nature of the community, the newfound access to skincare education, and of course the beautiful photos. Participating in #TextureTuesday is probably the most fun day of my week. In the last two months I’ve focused on building my page authentically, improving my photography skills and creating content that is valuable for anyone passionate about skincare.


Now, it’s time for me to take the next step in my skincare journey. I’m starting this blog because I want to write longer, more informative reviews, create even more helpful content, and hopefully work with some brands in the future on bigger collaborations. I hope you’ll join me on this adventure.

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